Krista Whitley, President of Social Media Unicorn (SMU) engaged Electrum Partners to help her prepare for a round of fundraising. SMU’s initial valuation was $2M. Within one week of working with their team, we were able to increase SMU’s company valuation to $20 million.


  • Social Media Unicorn is a Las Vegas based branding company.
  • Assisted company in increasing its valuation from $2 million to $20 million.
  • Helped company raise $3 million in private funding which was used to launch the Weekend Box product line.
  • Offered strategic guidance and advised CEO on corporate policy, market positioning and other company initiatives.
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